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Launch new products with real-use short video

Buying on TikTok often starts with seeing someone use the product. It suits consumer products that show their value in seconds. We plan content, find fitting creators, run TikTok ads and send that attention to TikTok Shop, Amazon or your own site.

Best for
Visual, mid-priced consumer products
Usual goals
Launch reach, creator content, off-platform orders
Works with
Amazon, Meta, own site

You may be seeing some of these

  • Lots of videos, few views

    The content feels like an ad and does not hook in the first seconds.

  • No clear creator approach

    Unsure what creator size to target, how to agree terms or measure results.

  • Buzz but no orders

    A video takes off but there is no clear path to buy.

How we work

We go in order, and each step hands you an output you can check.

  1. 01

    Content direction

    We study what performs in your category and what buyers say, and set a few content angles.

    OutputContent angles and sample scripts

  2. 02

    Creator partnerships

    We shortlist creators who fit the product and arrange samples and terms.

    OutputA creator list and plan

  3. 03

    Ads and buying path

    We put paid reach behind content that performs and link it to TikTok Shop, Amazon or your site.

    OutputAds and a conversion path

  4. 04

    Measure and iterate

    We track views, clicks and orders and adjust monthly.

    OutputA monthly report

What you get

First month

  • Content angles and scripts
  • Creator shortlist
  • Account and tracking set up

Ongoing

  • Creator collaborations
  • Ad delivery and tuning
  • Monthly report

The free diagnosis comes first; scope is agreed from its findings. We do not promise specific rankings, sales or enquiry numbers, and ad spend should always be billed to your own accounts.

Questions

Does TikTok suit industrial products?

Usually not a priority; industrial buyers mostly find suppliers through Google and trade channels.

Do we need TikTok Shop?

It depends on market and category; traffic can also go to Amazon or your site first.

Do you use AI-generated video?

Not as the main material; real-use footage is more credible.

Can your product tell its story on TikTok?

Reviewed by hand; we usually reply within 2 working days.

Request a free diagnosis