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Speak your buyer's language and habits, not a translation
Localization is more than turning Chinese into English. Overseas buyers expect a different order of information, units, certification names, tone and trust signals. A site or listing that reads like a translation makes buyers doubt your professionalism and makes it harder for Google and AI to understand you.
- Best for
- Companies with Chinese content going overseas
- Usual scope
- Site, product pages, listings, ads, sales material
- Works with
- SEO, own site, Amazon
You may be seeing some of these
The English feels off
Overseas customers understand it but find it unprofessional.
Key information is in the wrong place
Buyers want specs and certification first, but the page opens with company history.
Terms do not match buyer searches
Products use domestic names while overseas buyers search for different words.
How we work
We go in order, and each step hands you an output you can check.
- 01
Content inventory
We list the pages and materials to localize and rank them by impact.
OutputA content list
- 02
Terms and search language
We set the product names and terms overseas buyers use and fix a glossary.
OutputA glossary
- 03
Rewrite
We rewrite in native-level English and reorder information and trust signals.
OutputRewritten content
- 04
Review and publish
We confirm technical accuracy with your team before publishing.
OutputPublished content and a revision log
What you get
Delivered
- Content list and priorities
- Product glossary
- Rewritten pages or materials
- Revision log
The free diagnosis comes first; scope is agreed from its findings. We do not promise specific rankings, sales or enquiry numbers, and ad spend should always be billed to your own accounts.
Questions
Is machine translation plus proofreading enough?
It can be a first draft, but structure and buyer perspective need reworking, which machines do poorly.
Who checks technical details?
Your technical staff sign off; we handle wording and structure.
Do you cover languages besides English?
English is our focus; others can be arranged per project.
Does your English read like a native wrote it?
Reviewed by hand; we usually reply within 2 working days.