Is your website ready for overseas buyers?

Enter your website. We check 10 areas the way an overseas buyer would: can they tell what you sell, trust you, ask for a quote, and can Google and AI find you.

Automated first pass, not a full audit. We read public pages only; no account access is needed.

  1. 14Offer and target buyer
  2. 14Enquiry / RFQ path
  3. 12Trust signals
  4. 10English and localization
  5. 10Product information
  6. 10Search engine basics
  7. 8Conversion
  8. 8Tracking
  9. 8AI search technical readiness
  10. 6Target markets

What we check, and what each is worth

The checker reads your home page, contact, about and product pages, one product detail page, robots.txt and the sitemap. If the home page is mainly Chinese and links an English version, we check the English version, because that is what overseas buyers see.

  1. 14 points

    Offer and target buyer

    Whether the home page title, description and first screen say what you sell and to whom (OEM, wholesale, brands), with a link to products.

  2. 14 points

    Enquiry / RFQ path

    Enquiry form, quote button, email, WhatsApp or international phone, contact page.

  3. 12 points

    Trust signals

    HTTPS, about page, certification claims, cases or testimonials, founding year, company address.

  4. 10 points

    English and localization

    Chinese text left on English pages, language declaration, contact methods overseas buyers use.

  5. 10 points

    Product information

    Product and detail pages, with specifications, materials, MOQ or lead time.

  6. 10 points

    Search engine basics

    Indexable, sitemap, titles, descriptions and H1s, canonical URLs.

  7. 8 points

    Conversion

    Quote or buy buttons on home and product pages, terms (MOQ, lead time, price), a reply-time promise.

  8. 8 points

    Tracking

    Google Analytics, Tag Manager and ad pixels in the page HTML. Tags loaded by a separate script or after consent are marked Not verified.

  9. 8 points

    AI search technical readiness

    From the AI search readiness check: 80 or more is good, 55 to 79 needs work.

  10. 6 points

    Target markets

    Whether the site names the countries or regions you serve.

Anything that could not be read or confirmed from outside is marked Not verified and left out of the score. Certifications and similar items mean claimed on the page, not verified.

Questions

Why did a famous brand score low?

The score reflects only what we can read on the website, not brand fame or sales. Big brand sites often load content with JavaScript or block automated visits, so those items are marked Not verified. Also check the site type at the top of the result: if we got it wrong, switch between the B2B and online-store standards with one click.

How is this different from the free acquisition diagnosis?

This check is automated, takes seconds and looks only at the website. The free diagnosis is done by hand and also looks at your product, search presence and channels; we usually reply within 2 working days.

Why check the English version?

Overseas buyers find your English pages through Google. If your home page is mainly Chinese and links an English version, we check that version and say so in the result.

How accurate is it?

It reflects only what we can read in the public pages' HTML. Content loaded later by JavaScript, pages behind a login and pages blocked by a firewall are invisible to us and are marked Not verified. It is good for spotting obvious gaps, not a replacement for a full audit.

Can we check the same site again?

Results for a domain are reused for 24 hours. After you change your site, check again the next day to see the difference.

Get free improvement advice

Leave your details. We review your result by hand and usually send specific recommendations within 2 working days.

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